As the economic landscape continues to shift rapidly, the ability to navigate unforeseen macroeconomic changes is essential for a bank’s long-term success and the preservation of franchise value.

It’s not news that the number and severity of natural disasters in the U.S. has been increasing significantly in recent years. These events can be personally and economically devastating to local communities, and it’s important that community banks are prepared to help both themselves and the people they serve.

The community banking industry is undergoing a significant digital transformation. While large financial institutions have long used data analytics to drive customer engagement, community banks are now recognizing the value and importance of leveraging information and data to strengthen relationships with their customers.