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ICBA’s Marketing Resource Center (MRC) is your go-to source for customizable marketing materials designed to help your bank stand out—during Community Banking Month and beyond.
Whether you're looking for content to observe and celebrate Community Banking Month this April or seeking year-round marketing support, this session will show you how to make the most of the MRC.
Learning Objectives:
Showcase the latest resources available to help you amplify your bank’s story.
Highlight how community banks like yours are successfully using the MRC.
Walk you through how to easily access and customize the materials to fit your brand.
Duration: 60-minutes
Who Should Attend: Marketing Personnel
Instructor(s): Rob Birgfeld, EVP, Chief Marketing Officer, ICBA, Jana Jurukovska, SVP, Marketing, ICBA, Bill Hickman, Lead Strategist, ICBA
Recorded: Feb. 25, 2025.
ICBA Member - Complimentary