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Designation: Certified Community Bank Marketing Strategist
Requirement: Marketing Institute; (15) Continuing Professional Education credits every two years.
The ICBA Marketing Certification program equips today’s bank marketing leaders with essential knowledge and skills. The program covers marketing strategy, brand and content management, digital channel optimization, data analytics for customer acquisition and retention, marketing compliance, and more. Participants gain practical tools and strategies to enhance existing marketing efforts and develop innovative approaches.
Earn your Marketing Certification (CCBMS) at the ICBA Marketing Institute.