An instrumental component of the ICBA National Campaign is you—our members. While ICBA has invested resources to deploy a multi-faceted effort to reach national audiences, the most effective and authentic local messaging channel will be ICBA member community banks.
ICBA builds the awareness of the community banking category, and our members deliver the proof points close to home. That is why we’ve built our National Campaign Toolkit – and why continued education and shared insights for you and your team is critically important to the success of this journey.
The more we learn, the more we plan to pass along. But we want your input on where to focus our time and resources. We are putting webinars on the calendar to share what we’ve learned, discuss some best practices, and take your questions.
Take a look at the topics below and rank the ones you and your team would benefit from the most.
Thanks in advance for your feedback, so that together, we can most of this exciting opportunity to tell the community banking story.